The Effect Of Automatic And Controlled Processing On The...

Introduction J.R. Stroop conducted an experiment in 1935, where he studied the difference of automatic and controlled processing through his experiment called the Stroop Effect . Automatic processing can be defined as an implicit way of thinking that is unconscious, while controlled processing is intentional. The experiment dealt with Stroop giving the participants two list in different conditions. While the participants read the lists, they were told to read them as fast as possible. In the first condition the people had to read the ink in which the word was written in, for example the color would be red and the word would be â€Å"RED†. The second condition was similar except that word and color did not coincide, for example the color would be green but the word would read â€Å"PURPLE†. Their processing would be affected during the second condition, and they would have more trouble recognizing the color â€Å"green† when the word they read was purple. The curr ent study will specifically explore the research question of what is the extent that automatic and controlled processing can affect the way that people process information. The justification for this current study is to follow up on Stroop’s original outcomes, and see if there are any other possible outcomes that could exist. J.D. Dunbar and C.M. MacLeod’s (1984) replication of the Stroop Effect would be an example of a study that supports Stroop’s previous conclusion. Dunbar and MacLeod saw that by comparing the timeShow MoreRelatedEssay on Is Stereotyping Inevitable?1740 Words   |  7 Pagesquestion; according to Devine (2007), it is, but Lepore and Brown (2007) have to disagree. Devine believes that â€Å"stereotyping is automatic, which makes it inevitable.† On the other hand, Lepore and Brown are not convinced that stereotyping is automatic, and have claimed, after observation, that it depends on the individual. 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